10 thoughts on “Glenn Hugill’s Stealth Viral The Mole Revival With Rick Edwards Long Term Marketing Campaign

  1. Chris M. Dickson

    Let’s have a quick round of instant format development via “The Mole x familiar sub-genre“.

    The format centres on a group of six property renovators who are working together renovating properties to win a cash prize across a series of challenges, but all the while, one of them is trying to sabotage their efforts — the saboteur, the double agent, the Twat In The Flat.

    Reply
    1. Brig Bother Post author

      You see, that would absolutely fly, especially in Australia where property redevelopment shows were all the rage.

      Reply
      1. Chris M. Dickson

        Can totally believe it, I’m far from entirely kidding here… and am looking forward to going “see, that’s just The Twat In The Flat” in 2023.

        Glenn, sort The Genius Game out and you can have that one.

        Reply
    2. Chris M. Dickson

      The format centres on a group of six crossword solvers who are working together on giant word puzzles to win a cash prize across a series of challenges, but all the while, one of them is trying to sabotage their efforts — the saboteur, the double agent, the 6 Down and dirty double 4 Acrosser.

      (Needs workshopping, but I’d watch.)

      Reply
      1. Chris M. Dickson

        The format centres on a group of six driving instructors who are working together to teach our plucky leaner how to pass a driving test to win a cash prize across a series of challenges, but all the while, one of them is trying to sabotage their efforts — the saboteur, the double agent, the person driving them around the bend.

        Come on everyone, play along!

        Reply
  2. Brandon

    I think it’s odd that he wouldn’t mention a show with a similar sounding format that he hosted and partly produced, and some of this description of this format sounds like part of his intro thing from the first series of The Mole. Add to that the fact The Mole is remembered and loved by many people working in TV.

    Reply
  3. John R

    I still have bloody nightmares of Glenn sat with a baseball bat ‘Initially, answer the question Who Is The Mole…’ – I was only 13 at the time!

    Reply
  4. Philip

    Just wanted to ask if this is the same Glenn Hugill who played Alan McKenna on Coronation Street in the 90s’?

    Reply

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