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Deal or No Deal
We're still not actually sure. But hurrah! We're going to give it a try anyway, and not only is it being produced by The Mole wunderkind Glenn Hugill but they've even persuaded Noel Edmonds to come back out of televisual retirement to host it. Twenty-two people from around the UK pick one of 22 boxes before the show begins. One of them is selected by the computer to play the game today, although in the weeks to come everyone will get a go, being replaced by new contestants as they take their crack at the cash and then leave the show. In each box a cash value has been printed on the lid ranging from 1p to £250,000. The boxes are sealed by an independent adjudicator so nobody on the production crew knows the contents of any of the boxes. The remaining cash values remain on the gameboard at the far end of the studio at all times.
But as an important complication, periodically an off screen banker phones up the big telephone on the desk and makes the player an offer for their box based on the cash values remaining in the game. The banker tries to buy the box off them for as little money as possible and tries to play up the contestant fear that they've got a really low value prize in their box when in actual fact they might have a very high value prize. The offer is made based on the values left on the gameboard and the contestant must make the agonizing decision whether to "Deal" - to take the guaranteed money on offer and leave the game - or "No Deal" - reject the offer and open more boxes. The hope is to eliminate more low valued boxes and force the banker to offer you more and more cash. The very real risk is you knock out higher value boxes so the banker reduces his next offer accordingly. It's all rather abstract. When just two boxes remain, the one the player had at the very start and the one remaining on contestant's row, the player can choose to take the banker's offer or to take the money in their box. And that, as they say, is it. Although if they get down to the final two boxes - the player's and the other one, and he chooses not to deal, the banker will phone up and give the contestant the opportunity to swap the boxes - this doesn't change any of the odds at all but does add an extra layer of exciting decision. Except: that's not really it.
I'm happy to say that despite the show's highly repetitive nature I'm not bored and it doesn't drag. Yet. Noel Edmonds seems like a very strange choice of host to begin with but about halfway through your first episode he clicks. He's on the contestant's side but with a slight edge to offer reality checks as and when they're needed. He'll whip the audience up into a excitable frenzy when the luck has to go the contestant's way. He's also the middleman between the contestant and the banker. When the phone goes, Noel has quite a lengthy chat on occasion, passing on the banker's words to the contestant (before anyone asks there is actually someone on the end of the phone, we predict it's Glenn Hugill taking his role from The Mole and extending it but we don't have any evidence for it). The banker seems to be developing quite a character for himself which we quite like - it adds another comedy element to the show. Finally Noel play's Devil's Advocate with the contestant, even on really quite low offers. On the whole, the show has a slightly darker feel to it than the other daily versions we've had a look at. Whether this is because of the necessary addition of pauses to make the show 45 minutes a day or because the whole show seems to be set in the back of a warehouse I don't know. When we knew the show was happening, we were expecting it to be rather more high energy and celebratory than it actually is but now we're used to it we quite like the more laid back yet intense approach.
In closing, we think calling it "event television," is a bit much. We do think it's carved it's own little "appointment television" niche to itself - 4:15 is now the time where some people repetitively open some boxes and hopefully win lots of money on Channel 4, and if you want you can follow it everyday and get to know lots of different people. Or you can dip in when you feel like a bit of tension in the afternoon. And it's just that - a big old 45 minute block of tension. But one we're rather fond of. |